How a small gym should compare strength and conditioning software

Score four things first. Price at your real roster. Who the product is for. What you do in it on a busy night. Whether you can start without a card or a call.

L4 prints CAD on the site. Under 25 active athletes, the platform is free. After that: $99.99 a month up to 500, $139.99 from 501 to 1,000, and $199.99 from 1,001 to 2,000. HST depends on where the gym is billed. No setup fee. No per-coach fee. Booking is $100 a month on top. The free rung does not remove it.

The pricing calculator counts an athlete who completed a session in the last 90 days, or who holds a program assignment now. Archive a leaver and the rung can fall on the next invoice. US gyms can sign up. Prices stay in CAD. Check a roster on the pricing calculator.

TeamBuildr lists Strength in public. The pricing page shows Silver at $900 per year, Gold at $1,500, and Platinum at $2,000. The FAQ says annual billing is 10 times the monthly rate, monthly Strength starts at $90 for up to 50 athletes, and the top listed tier is $280 a month for up to 1,000. Caps on the compare table are 50, 250, 500, and 1,000. Coaches are unlimited on every Strength tier. AMS is $50 a month. OS, for members, scheduling, and payments, is $200 a month. Strength plus OS starts at $275 a month. Past 1,000 athletes, you talk to sales. Those pages do not say CAD.

The Bridge homepage shows no price. The personal-trainer page does: $49 a month for 15 clients and one trainer, $69 for 35 clients and one trainer, $167 for 100 clients and up to 10 trainers. Over 100 clients, contact them. No CAD or USD label on that page. The strength-coach page lists 70, 250, 750, and 1,000 athletes and points to sales@bridgeathletic.com. No dollar figure on that page.

TrainHeroic prints a dollar ladder on the coach page. One athlete is $9.99 a month. Marks include $44.99 up to 25, $74.99 up to 50, $99.99 up to 100, $199.99 up to 500, and $399.99 up to 1,000. Past 1,000, contact them. Assistant coaches are $9.99 a month. The page does not say CAD or USD.

TeamBuildr's homepage covers pro teams, colleges, high schools, private gyms, and tactical groups. Strength, AMS, and OS are separate products. A two-coach youth gym should ask which ones it will open.

Bridge's homepage names studios, clubs, high schools, youth groups, and tactical units. Lower trainer prices are one-trainer plans. The strength-coach page shows no price.

TrainHeroic speaks to in-person and remote coaches, including coaches who sell programs in a marketplace.

L4 bills the facility. Unlimited coaches sit on every rung, including free. One free facility per business. The free-tier note names a new trainer, a garage gym, and a new school program. Subscription, home-program, and booking revenue can pay the facility back. The agreement sets the split.

You write the training, assign it, and check who did the work on a phone or a shared screen.

L4 starts with 200-plus movements that have cues. A library of 1,000-plus is available, and the site says you can add your own with no limit. A testing day can mix sprints, jumps, and lifts, and rankings update before people leave. Leaderboards and a rack or wall display are in the product. Packs, reminders, and a 24-hour cancel cutoff are the booking add-on.

Coaches who already program in Claude or ChatGPT can connect that chat to L4 athletes and programs. It is a custom connector, not a store listing.

In TeamBuildr Strength you build periodized programs on a calendar or with no dates. Athletes log them in the app or a weight-room view. The homepage says Strength includes 16 reports. Velocity and force-plate integrations sit on Platinum Pro, per the pricing FAQ.

Bridge trainer plans list templates, 3,000-plus movements, tablet coaching, nutrition, and payments. The strength-coach page adds a multi-athlete tablet view and edits during the session.

TrainHeroic delivers to one athlete or a team. You review video, chat, track who trained, add a logo, and can sell a program in the marketplace.

Under 25 active athletes, L4 is free. The site does not call it a trial. Setup is self-serve: no roster import and no call. Booking is still $100 a month if you turn it on.

TeamBuildr offers a free trial with no credit card. They send a single team to the trial, and a gym, department, or multi-team buyer to a demo. The trial skips the admin dashboard, cross-team reporting, and OS and AMS.

TrainHeroic offers 14 days free. No credit card.

Those Bridge pages do not state a trial length.

Four lines. Bill at your active count, in the currency on the page. Does coach two cost more. Does the free start expire. Can you assign a training week with no sales call.

L4 answers those lines with CAD rungs, no per-coach fee, and a free start under 25 that is not a trial. Read booking before you turn it on.

See L4 and start from the homepage.